“Domo Arigato, Mr. HubSpot-O!”

Posted by Pipitone News Team on Nov 13, 2014 11:30:00 AM


Leah Moore isn’t one for superlatives, but ask her about HubSpot and she’ll tell you it’s “FAB-U-LOUS!” It’s part of an upcoming webinar she’s conducting for Pipitone Group on demand generation through marketing automation, we sat down with her recently to find out what it’s all about. Click here to read the full interview on our blog.



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Topics: SEO; digital marketing, Hubspot

What Now: The End of SEO Keyword Data

Posted by Pipitone News Team on Sep 26, 2013 10:40:00 AM

The relationship between B2B marketers and keyword strategies has never been without complication. Shifting concentrations away from promotional, “marketing message”-laden collateral to helpful, end-audience centric content has been a struggle. Yet, progress has been made and investments in inbound strategies have increased. For most, the challenge is no longer buying into the concept that contextual content is king, but prioritizing and executing the kind of content that satisfies various business needs.

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Topics: SEO; digital marketing

Demand to Close is kind of amazing TRY IT NOW