All leads are not created equal.
Pipitone Group is adding some new energy to Peoples Energy Solutions’ marketing strategy.
Once someone specs your product, what happens next?
Getting a spec is one thing; keeping it is another.
Are you losing specs at some point in the value chain that you should be keeping and closing? That probably means there are issues in how your brand’s message is being communicated to different value chain members. Having insight into how to customize your key messages to satisfy each stakeholder’s wants and needs in each part of the value chain will not only help you get more specs, but also keep them.
Pipitone Group is growing, and with that growth comes evolution.
Pipitone Group is excited to welcome 12 great new people to contribute to the great work being done at the agency on Observatory Hill.