The
Pittsburgh Tribune Review ran a feature today on the agency's recent merger with Vance Wright Adams and Associates as well as its plans for continued growth. As the story states, Pipitone Group is one of the region's largest integrated marketing and communications agencies in Western Pennsylvania. Prominently featured in the story is our president and CEO, Scott Pipitone as well as principals, Gary Adams, Ron Moehler and Jeff Piatt. In addition, two long-standing clients, Rob Struble from PPG Industries and Frank Schiffman from Axiall Corporation are also quoted. Pleased to be recognized by one of the region's largest newspapers for
Doing Great Work with Great People.
Read the full story here.
FOR IMMEDIATE RELEASE
Demand More from Your Marketing
As marketing subject matter experts, staff of Pipitone Group are often asked to provide their insights on industry trends by members of the media. Recently, the editorial staff of TEQ, a news magazine published by the Pittsburgh Technology Council that serves the business-to-business information needs of area technology companies, asked Scott Pipitone if he would put pen to paper—okay, fingers to keyboard—to share with readers his thoughts on a growing trend in marketing today: Demand Generation through Marketing Automation. It’s one that Pipitone Group has been on the leading edge of for some time now—from sales and marketing alignment, to personas and buy cycles; from creation of content to measuring results and everything in between—so, of course, he said, yes.