Pittsburgh, August 31, 2012 – Pipitone Group (PG) has been named 64th in the Pittsburgh Business Times’ “Pittsburgh’s 100 fastest-growing Company Profiles.” PG came in 5th place by industry under the Marketing/Publishing/Advertising category.
Kim Tarquinio is a Jane of all trades with an amazing ability to be everywhere at once. With 20 years of experience in the communications field, she has involved herself in a wide variety of tasks including project management, website development, public relations, publication writing and much more. We sat down with Kim to find out how she manages her daily responsibilities at Pipitone Group (PG).
Erin Payer, Digital Marketing Supervisor at Pipitone Group (PG), was recently quoted in a MarketingExperiments blog post. The first internet based research lab to conduct experiments in optimizing marketing and sales processes, Marketing Experiments polled experts to ask how metrics and Web analytics are best utilized.
Pittsburgh, September 13, 2011—Scott Pipitone, President and CEO of Pipitone Group (PG), was recently quoted in three Pittsburgh Business Times articles, all of which focused on the important steps advertising and public relations agencies are taking to embrace new electronic devices and social media platforms. Each of these articles discusses the new strategies and challenges—from smart phones and tablets to apps and Facebook groups—facing public relations and advertising professionals in this digital age.
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There’s an old phrase used to describe the first few weeks or months of marital bliss immediately following the wedding – the Honeymoon Phase. It’s a time in the relationship where both parties are on their best behavior and where any idiosyncrasies or “issues” are swept under the rug. It’s a pleasant time, but one that doesn’t last very long. Clients and agencies experience this time too. And, while the Honeymoon Phase in an agency/client relationship doesn’t necessarily mean champagne, roses and exotic trips (maybe for some agencies), it does involve learning what clients want, and maybe even more importantly, what they need. |